Corum and Menchaca Studio intervene in time with Huichol art

• Corum adds to the Golden Bridge collection a timepiece that pays tribute to Huichol art, in partnership with Menchaca Studio.
• Corum and Menchaca Studio rescue the cosmogony of our native peoples with four unique pieces of handmade art.

Mexico City, October 16, 2018.– Corum, the Swiss company recognized for the attractive aesthetics and technical excellence in fine watchmaking, together with Menchaca Studio, a Mexican foundation created to rescue Huichol art and crafts, join forces to add a unique watch to the Golden Bridge collection of Corum in homage to Wixaritari art.

Jérôme Biard, President of Corum, points out that “Golden Bridge watches have been considered avant-garde models since 1980. Corum goes beyond the awards and links with Menchaca Studio to create these unique pieces in honor of the Mexican cultural and artistic richness of the Huichol art “.

Traditionally, the Corum Golden Bridge watches are characterized by their exclusive baguette movements. The Golden Bridge models made in conjunction with Menchaca Studio, will be insignia of the sacred cosmogony of our country and will have an arrangement of gold beads embedded by hand, each with unique wixaritari motifs.

Julio César Menchaca, Co-founder of Menchaca Studio, points out that “our work with Corum is an effort to rescue the culture of our native peoples through the creation of pieces of art achieved by young artisans who feel proud of their roots. In this way, we will extend the Huichol art in the Golden Bridge collection of Corum “.

Each of the watches of this Special Edition of Golden Bridge will have a unique design and part of the profits from the sale will be destined to the support of Mexican art and the rescue of the Huichol culture.